Page Speed Insights
What is the Page Speed Insights Bit?
The Page Speed Insights Bit uses the Google Pages Speed Insights tool to test the URL against the Google metrics for a well made and speedy website.
It also includes generic page loading speed information to give you a page load speed in seconds.
How Does This Work?
We use a Google API to test the URL against the Page Speed Insights tool.
We also load the page directly using our Google Chrome browsers and note the responses in the network tabs to get the page load speed.
Use Cases
This Bit is generally used by Website Design Agencies and Web Maintenance / Hosting providers looking for sites which could gain an improvement by having a new website, theme, cache setup or better hosting.
Jimmy – Web Hosting Rockstar and Site Maintenance Guru
Jimmy loves to get new clients on board by showing off his prowess at site optimisation. He has a comparison blog where he uses Google Page Speed Insights and GTMetrix scans to highlight the failings of existing websites and then comparison after he has optimised the sites fully.
He specialises in Magento websites but knows WordPress, Opencart, Prestashop and OSCommerce
Jimmy sets up filters for each platform independently using the technologies scan combined with various load speeds of 3+ seconds 4+ seconds and 5+ seconds.
He then process CSV lists of his target companies which he has gathered from online help forums in order to identify the best potential targets both for the one off optimisation of the site and for the best before and after comparison on his optimisation blog.
Susan – Independent IT, Hosting and Broadband Provider
Susan provides the “Best” hosting known to humankind and wants to find her perfect clients across any industry but within 20 miles of her base in Denver.
Scanning a couple of hundred sites per day in various industries Susan uses the technology Bit to identify those websites on a Linux host that are using Apache as a web server or are on a PHP 5.6 version or lower.
Susan then uses the Page Speed Bit to check that the sites are not already loading in under the 3 second or less times she knows she can achieve on her platform.
Knowing that by moving them to her hosting platform they will see an immediate speed boost due to her use of Nginx and PHP 7.2 Susan provides a free trial of 1 month with a guaranteed 20% speed improvement.
Chad – Full Service agency
With a background in hosting sales Chad is most comfortable having Page Speed data to hand when calling potential clients.
Although his main targets are around new website sales and marketing Chad has a very simple sales process which starts with a call to the client to ask why the website is so slow to load. Knowing full well that this will likely push the potential clients buttons and drive dissatisfaction with their current provider.
Brad always runs a full scan with every bit to get as much data as possible but concentrates on websites he finds that have both slow load speeds and he also likes to get the SSL tests as a combination filter as he gets a bonus when he does an SSL upsell.
Changelog
1.06.17 - Initial Release
12.10.17 - added Chrome based speeds to the test in addition to Google Page Insights scores on the URL Insights page